How to rank on the first page of Google: Let’s talk SEO…
This post will be all about how to rank on the first page of Google using SEO techniques. For those of you who don’t know, SEO stands for ‘search engine optimisation’ (a technical term for, ‘increasing your chances of search engine page rank’). First things first, you must know that you won’t rank on the first page of Google without using any kind of strategy. Google has even stated that although it may crawl your site, it can’t guarantee that it will index it. It’s crappy, but the reality is, setting up your self-hosted website and publishing your first post won’t make your website rank. I wish it did.
Fortunately, here are some of the strategies that you can use to (hopefully) rank on the first page of Google. Make sure to use each one, as well as your own!
How to rank on the first page of Google: Increase your domain authority
I knew a small amount about domain authority before reading Maria J’s blog post titled, ‘A crash-course in SEO terms for newbie bloggers’. Fortunately, she was very helpful in giving out a little bit more information.
As Maria stated, your domain authority (DA) is how well your site ranks on a scale from 0-100. This is influenced by the number of other websites that link back to your site, but is also increased by your site’s click-through rate (CTR). To rank on the first page of Google, you will need to increase the number of clicks and amount of awareness that your page receives. One way to do this, is to leave genuine comments on other blog posts, as well as a link to your website.
If you want to read more on SEO terms, then I fully recommend you take a look at Maria’s post. It gives bloggers a lot of helpful information and has been simply translated.
Fully utilise the Yoast plugin
If you’re self-hosted, then I’d recommend installing the Yoast plugin. It’s a brilliant tool for increasing your SEO through a variety of methods. Make sure to do whatever they instruct, so that you have a high ‘SEO score.’ An example of what having a high SEO score looks like, can be found below:
One feature that the plugin allows you to use is ‘alt tags’. Google can’t ‘see’ pictures, so to place them in the image search engine, it relies on the use of these tags. When you upload an image, make sure to describe exactly what it is, in the section below.
If you want to rank on the first page of Google, this will increase your chance!
Another feature found in the plugin, is the ‘keyword’ feature. To rank on the first page of Google, this especially needs to be used – and carefully. The keyword is what you want your post to be ranked for, so it’s important to make it as accurate to the post’s topic as possible. Note: the keyword can be a word or phrase, so think about what you come up with. I would recommend finding trending topics to talk about in order to potentially reach a large audience.
Tip: To search up the popularity of a keyword or phrase, use Google Trends. Also, make sure to manually search that keyword up on Google to find out how many hits it has received.
Finally, make sure to include your focus keyword multiple times throughout your post. The reason for this is, it lets Google know that your post is actually relevant to your chosen keyword. This increases the likelihood of Google indexing your site, thus allowing you to (potentially) rank on the first page of Google.
It’s important to note that search engine optimisation takes time. It won’t happen overnight, so don’t be disheartened if your website isn’t ranked where you would like it to be after a couple of months. Also, if your self-hosted website is brand new, it will take a few weeks for Google to crawl your site. If it’s not even showing up when you search it then that is most likely why! Anyway, I hope this post has helped!
What are your SEO tips on how to rank on the first page of Google?
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